Alex McMillan, Sherri McMillan - The Business of Personal Training - Building a Team That Generates More Than a Million Dollars a Year

The Business of Personal Training: Building a Team That Generates More Than a Million Dollars a Year! provides an exceptional tool for individuals who want to develop and operate a successful personal-training business. In step-by-step detail, the DVD reviews the basic factors involved in establishing the key systems (human resources, marketing, sales, operations, and administrative) attendant to an effective team of personal trainers.

Among the topics covered:

• Manager/leader roles
• Operations
• Compensation
• NWPT system
• Customer service systems
• Marketing
• Internal promotions
• Action plan

Produced in cooperation with IHRSA.